Choosing a word of the year for your tourism business

A new year is a new opportunity to reach your business goals and raise your profile in the Western Cape hospitality and tourism industries. It is important to equip yourself with empowering tools that motivate and encourage you on this journey.

One technique we find useful at the beginning of every new year is creating a word of the year. A word of the year is a reminder or symbol of the goals, dreams or habits you want to prioritize professionally or personally. A word of the year can represent your values, ideals or intentions and can be used to identify whether the opportunities and activities you engage in are aligned and in tune with your vision.

Here are some ideas for your word of the year:

  • Authenticity
  • Alignment
  • Boldness
  • Brave
  • Courage
  • Commitment
  • Daring
  • Development
  • Enthusiasm
  • Enrichment
  • Freedom
  • Fierceness
  • Gratitude
  • Grace
  • Happiness
  • Helpfulness
  • Innovation
  • Imagination
  • Joy
  • Jubilation
  • Kindness
  • Knowledge
  • Learning
  • Leadership
  • Manifesting
  • Mastery
  • Natural
  • New
  • Opportunity
  • Openness
  • Passion
  • People
  • Quality
  • Quietness
  • Radical
  • Radiance
  • Support
  • Systems
  • Time
  • Thoughtfulness
  • Understanding
  • Uniqueness
  • Vibrance
  • Victory
  • Wisdom
  • Wealth
  • Youthfulness
  • Yes
  • Zestful
  • Zealous

Women In Tourism Exco Member Fayrouz Holliday shared that her words of the year are collaboration, inclusion and accessibility. What is your word of the year? Share it with us in the comments below!