Lanese Carstens is a seasoned professional with over two decades of invaluable experience in the luxury hospitality industry. With a background primarily focused on reservations, revenue management, sales, and marketing, Lanese brings a wealth of expertise to the table. Her mission is clear: to empower hotels, lodges, and resorts to elevate their service delivery and maximize revenue potential.

As the founder of Nurturing Revenue, Lanese offers a comprehensive range of services tailored to sharpening up reservations and revenue departments while enhancing overall guest experiences. Her offerings include:

Detailed Audit: Lanese conducts thorough audits of reservations and revenue departments, delivering customized reports that pinpoint any issues, challenges, or bottlenecks within sales and reservations processes. Her analysis extends beyond the basics, encompassing lead generation, digital presence, pricing strategy, distribution channels, and guest experience.

Process Improvement: Leveraging her extensive industry knowledge, Lanese suggests and implements new processes, systems, and procedures to address identified challenges effectively. Her solutions are designed to optimize operational efficiency and drive revenue growth.

Training Programs: Recognizing the critical role of well-trained staff, Lanese provides comprehensive sales, reservations, and revenue training. Additionally, she offers guidance in complaint handling and guest service delivery, ensuring that properties deliver exceptional experiences at every touchpoint.

Project Management: Lanese oversees the seamless implementation of recommended strategies, providing project management support to ensure successful outcomes.

With her deep-seated passion for tourism and hospitality, particularly sustainable tourism, Lanese is driven by a purpose to contribute to the growth of revenue for the brands she collaborates with. She believes that reservations departments, often overlooked in terms of training and upskilling, are instrumental in driving profitability and fostering guest loyalty. By empowering staff with the necessary skills and guidance, Lanese enables properties to maximize revenue while maintaining a guest-centric approach, resulting in invaluable word-of-mouth marketing.

Through Nurturing Revenue, Lanese Carstens is dedicated to making a positive difference in the hospitality industry, one reservation at a time.